Mac H McIntosh
Mac McIntosh has over 20 years of advertising, marketing and sales
experience. Visit: http://www.sales-lead-experts.com for more
info.
Articles by this Author
Smart Marketers Include Several Decision-makers
- By Mac H McIntosh
- Published 11/17/2007
- Business
- Unrated
It is preferable to send mail to all the people who affect a purchase within the customer company, from the top managers to the clerk who uses the product - try to hit every level of influence Don't forget the money and techie people who will be impacted by the decision to buy as well